No matter what type of website you have, images are important. One statistic that gets tossed around a lot is that, on average, articles with relevant images get 94% more views than those in the same category without images. If you go back and look at the original Skyword research results on this topic, you’ll see that this percentage can vary a lot depending on the type of site you have – but the increase in views is significant for every vertical.
On top of making articles more visually appealing and helping tutorials be easier to follow, optimized images can also send you a lot of organic traffic from Google Search and other image-based search engines. But how much work does it take to optimize your images for search engines? Not that much at all. Continue reading “Image Optimization: Getting Better Search Engine Rankings for Your Images”