Measure Online Ad Rates vs. Your Site One of the hardest secrets to uncover if you’re a publisher or site owner is what other sites are actually earning from their display or programmatic ads. This is a closely guarded...
Read MoreSeasonal Advertising Trends Most people reading this article are probably trying to figure out if fluctuations in their site’s ad earnings are the results of normal seasonal advertising trends — or something more sinister...
Read MoreWhat Traffic Produces The Most Value Per Visitor? Both newbies and veterans of the blogging and online world have a simple measure of site success that they start with, web traffic. Generally, the more traffic you have, the more...
Read MoreApply To Get A Google Ad Exchange Account Before diving into exactly how to get a Google Ad Exchange (AdX) account, let’s get into the most common reasons why you many want one in the first place. One major reason is that there...
Read MoreGoogle Certified Publishing Partner Spotlight: Ezoic Case Study Google’s Certified Publishing Partner, Ezoic , makes it easy for publishers to auto-optimize websites using A.I. One of the top things on a site owner or publishers...
Read MorePopular SEO Tools In a recent episode of our podcast, The Publisher Lab (shameless plug), we discussed SEO at length. We dove deep into the subject of Googles changing algorithm (and how to mitigate associated risks), how to...
Read MoreWhat are interstitial ads and should I use them? Interstitial ads are ads that load between pages of a user session, or even prior to reaching a search destination, that display in the middle of the screen. They are closely...
Read MoreWhat happened to my ad earnings? If you’re reading this there is a good chance you’re in the first stage of trying to figure out why your ad earnings from Adsense — or any number of different ad networks — have...
Read MoreRejoice, ad limits per page removed! Google has announced a powerful shift in their policy regarding ad limits per page for AdSense users. Google has removed the policy of limiting AdSense ads to three ads per page and added new...
Read MoreWill summer seasonality affect your ad revenue? We typically think of summer as the best time of year. The long, warm days are perfect for spending time outdoors with our friends and family. But what does that mean for ad...
Read MoreNew AdSense Monetization Strategies Looking for new ideas on how to improve your earnings from AdSense and other ad networks? The world of online publishing is constantly evolving, and AdSense monetization strategies that seemed...
Read MoreGoogle Analytics is a great tool to monitor your site’s user behavior- here are some tips on how to use Analytics data to increase your AdSense earnings! We’ve divided it into different sections which you can find in your...
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