AdSense CPM Changes
How your revenue from AdSense, Google Ad Exchange and other ad networks and ad exchanges change during the seasons.
At Ezoic, we have the luxury of being able to track and view the online advertising market across thousands of websites that all use hundreds of ad networks and exchanges. One advantage of being able to do this is that we’re able to see trends that affect all websites and are able to distinguish between something that’s potentially gone wrong with a single website vs wider trends or seasonality. Continue reading “AdSense Changes”