Month: July 2017

Why Monitoring Engaged Pageviews Per Visit Offers Major Benefits We’ve spent a lot of time recently discussing user intent and visitor behavior. Data Science keeps telling us more and more about advanced user experience...

Accounting For Website Traffic Seasonality As A Publisher It’s back to school time. No, it’s not, it’s coming up on Halloween. Or, if you’re a publisher in a niche about toys, it might just be when you start planning for your...

Save Snopes Campaign Has Important Message Snopes.com, the popular fact-checking website, has recently found itself in a rampant legal battle over site ownership and control. The ensuing chaos has seen founder, David Mikkelson,...

The Most Frustrating Part About The BlogHer Conference Having never been to a BlogHer conference, I had no idea what to expect. 2300 women (and a few brave men!) descended on Orlando for three days of learning, networking, and...

Adapting Your Mobile Publishing Strategy To Fit Your Audience There are a lot of things that have changed in the last decade of the World Wide Web, but none are more profound than the shift from desktop and laptop computers to...