Mobile App Development

mobile app turn your site into an app website to app build appUse Ezoic’s iOS app creator to build a mobile app of your website for only $4.99/month. The benefits of having an app are numerous:

  • Grow your number of loyal users
  • Generate another stream of revenue
  • Stay ahead of the competition
  • Show up in search results
  • Future proof your site
  • Send push notifications to your users to drive more traffic to your site

And much more!

Visit www.ezoic.com to get started today!

The Effect of Ad Color on Ad Performance

How ad color affects ad performance

Ad color has now been proven to be extremely important in online advertising and publishing. It is one of the most immediate forms of communication — and can be used to improve the way your ads and articles are perceived. You’ll see below, the importance ad color has on ad performance.

ad color

Psychological studies of our reactions to color differ wildly in their results. One study finds that football teams are more likely to lose when the opposing team wears red, while another finds that you are more likely to find a woman attractive if she is wearing red clothing.[1] [2]

So what do we know about ad colors after reviewing all the information in the industry and examining over 23,000 sites using our platform for testing?

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App Store Optimization

Tips to Get Your App Noticed

As you may have noticed, there is a consistent trend towards people spending more time browsing on their mobile devices than on computers. Additionally, those who are browsing on their phones tend to be spending a substantial amount of time using apps, rather than traditional browsers. In fact according to Comscore, 87% of all time spent on mobile phones is done in apps. This, among other reasons, is why we highly recommend all publishers consider creating a mobile app for their site!

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Mobile App Development

We all know about mobile apps – there are over 1.5 million apps available on both the Google Play Store (Android Devices) and Apple’s App Store – and most of us use them every day. You’ve probably even heard that people use apps more than the mobile web – which is true – but let’s dig in a little in to exactly what that means.

 3 Facts About Mobile Apps You Need To Know

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Google Discontinues Adsense Certified Partner Program

Out with the old and in with the new – Google Certified Publishing Partner Program replaces AdSense Certified Partnership

The Google AdSense Certified Partner (GASCP) program ceased to be an active program, and was ‘sunset’ – a rather nice term for ‘retired’ – on December 31, 2015.

AdSense Certified Publisher Program

However, publishers can still seek out qualified help by choosing a partner from the program’s successor,  Continue reading “Google Discontinues Adsense Certified Partner Program”